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Valeria Cole

Pitanga, 'Nature's Most Generous Fruit'

Posted by Valeria Cole

Pitanga is one of my favorite fruits from the Amazon, for a couple of reasons: It’s delicious and incredibly fragrant, it’s packed full of vitamins and antioxidants, and—best of all—the luscious oil from its seeds can help keep skin and hair looking healthy.

Although Pitanga is often called a tree, it’s actually a very tall shrub and can grow to be 25 feet or more. It thrives throughout the Amazon, and it can even be grown in your lawn (but only if you live in a hot, very wet climate!). Since the shrub grows so quickly and easily in Brazil, it’s a highly sustainable source of food, as well as an ingredient for cosmetic use.

Pitanga is known by several different names in Brazil—including Surinam cherry and Brazil cherry—and is called “pumpkin cherry” in Hawaii. But I think the best name for Pitanga is “nature’s most generous fruit,” which is what local communities in the Amazon call it. In the rainforests of Brazil, locals carefully harvest the fruit from the Pitanga tree to eat raw, or use for making jams, jellies and fruit juice. Brazilians have also been using Pitanga for centuries as a type of fountain of youth. Local groups remove the seeds in order to extract their potent oil, which is rich in vitamins, antioxidants and essential oils, so it helps keep skin and hair looking healthy and youthful.

Pitanga is one of Brazil’s favorite fruits. Its color and shape are absolutely beautiful. The bright reddish-purple fruit stands out in the thick green Amazon forest, with an interesting shape that’s almost like a tiny pumpkin. When you take a bite of one of these gorgeous fruits, the taste is sharp and sweet.

Unfortunately, Pitanga fruit doesn’t travel well, so you probably won’t be able to taste it anywhere but in the markets of Brazil. Much like raspberries, Pitanga fruit has a very soft exterior and a thin skin, so it’s rarely shipped internationally. (All the more reason to plan a vacation to Brazil!)

Besides harvesting Pitanga fruit for food and cosmetic purposes, locals also use the plant’s leaves to deal with a big nuisance. In the dense Amazon Rainforest, flies are a huge problem and can spread disease among local populations. To keep the annoying pests at bay in their homes, locals spread Pitanga leaves over their floors. When the leaves are crushed underfoot, they give off a mild spicy smell that has been shown to repel flies, helping to keep home safe and bug-free.

At Teadora, we’ve taken our love of the generous Pitanga fruit and put its oil to use in several of our products for hair and skin. Its powerful blend of vitamins, antioxidants and essential oils improves the appearance of your skin, treats blemishes and lessens fine lines. We also love infusing the oil into shampoos and conditioners to strengthen hair while providing an irresistible, energizing scent.

Known as nature's most generous fruit, Pitanga is packed with vitamins, antioxidants, and essential oils. It is used by natives of Brazil to revitalize and maintain the health of hair and skin. read more

Find out for yourself why Pitanga is known as the world’s most generous fruit. Click here to shop Teadora’s Pitanga-infused products.

*For those of you with sensitive skin, it is important to note that Teadora uses NO synthetic fragrances. Teadora also uses only organic Pitanga Oil and Extracts sustainably harvested under the strictest guidelines to ensure the highest quality, conservation progress, and local community economic development.    


1 comment

  • jenny: September 25, 2018

    love to know more about the pitanga! we have lots growing in our backyard in Hawaii

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