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Influenster: Behind the Brand

by Teadora Press |

Any words of advice for women who want to work in the marketing or beauty industries?

 



"Continually learn—there are constantly new ways to reach customers, and understanding where customers are going and how they are currently interacting with brands will make you increasingly valuable. The beauty industry is also full of innovation, and there is so much going on in terms of ingredients, scientific breakthroughs, and the environmental and social aspects are increasingly important."

What's the most valuable lesson you've learned while working?

"Always be open to learning new things by getting involved in new areas, interacting with different people, trying new things.  Never say 'that’s not my job,' and be willing to push past discomfort or a lack of expertise, so you can become an increasingly valuable part of the team."

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